Executive Development Programme in IP Focus: Strategic Brand Development
-- viewing nowThe Executive Development Programme in IP Focus: Strategic Brand Development is a certificate course designed to empower professionals with the essential skills for effective brand development through intellectual property (IP) strategy. This programme highlights the importance of IP in today's competitive business landscape, where protecting and leveraging brand assets are crucial for success.
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Course Details
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Unit 1: Introduction to Intellectual Property (IP)
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Unit 2: IP Rights and Protection Strategies
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Unit 3: IP Portfolio Management
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Unit 4: Trademark Law and Brand Development
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Unit 5: Copyright Law and Creative Brand Assets
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Unit 6: Patent Law and Innovative Brand Technologies
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Unit 7: IP Licensing and Technology Transfer
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Unit 8: IP Litigation and Dispute Resolution
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Unit 9: Global IP Strategies and Cross-Border Considerations
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Unit 10: Advanced IP Analytics for Strategic Decision Making
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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