Executive Development Programme in Programmatic Advertising: Data-Driven

-- viewing now

The Executive Development Programme in Programmatic Advertising: Data-Driven Certificate Course is a comprehensive program designed to meet the surging industry demand for experts in programmatic advertising. This course emphasizes the importance of data-driven decision-making and hands-on experience, empowering learners with essential skills for career advancement in this rapidly evolving field.

4.5
Based on 4,224 reviews

7,735+

Students enrolled

GBP £ 149

GBP £ 215

Save 44% with our special offer

Start Now

About this course

Learners will gain a deep understanding of programmatic advertising, from supply-side platforms and demand-side platforms to ad exchanges and data management platforms. They will also master crucial skills such as audience targeting, real-time bidding, campaign optimization, and attribution modeling. As the program is highly practical, learners will have ample opportunities to work on real-world case studies, building a strong portfolio of programmatic advertising campaigns. In today's digital landscape, where data is the new oil, this course is a must-have for marketing professionals seeking to stay ahead of the curve. By the end of the program, learners will be well-equipped to design, implement, and manage successful programmatic advertising campaigns, making them highly valuable assets in any organization.

100% online

Learn from anywhere

Shareable certificate

Add to your LinkedIn profile

2 months to complete

at 2-3 hours a week

Start anytime

No waiting period

Course Details

• Programmatic Advertising Fundamentals
• Data Analysis for Programmatic Advertising
• Audience Segmentation and Targeting Strategies
• Demand Side Platforms (DSPs) and Supply Side Platforms (SSPs)
• Real-Time Bidding (RTB) and Automated Guaranteed
• Data Management Platforms (DMPs) and Customer Data Platforms (CDPs)
• Programmatic Advertising Metrics and KPIs
• Cross-Channel Programmatic Advertising Strategies
• Fraud Detection and Brand Safety in Programmatic Advertising
• Future Trends and Innovations in Data-Driven Programmatic Advertising

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

Why people choose us for their career

Loading reviews...

Frequently Asked Questions

What makes this course unique compared to others?

How long does it take to complete the course?

What support will I receive during the course?

Is the certificate recognized internationally?

What career opportunities will this course open up?

When can I start the course?

What is the course format and learning approach?

Course fee

MOST POPULAR
Fast Track: GBP £149
Complete in 1 month
Accelerated Learning Path
  • 3-4 hours per week
  • Early certificate delivery
  • Open enrollment - start anytime
Start Now
Standard Mode: GBP £99
Complete in 2 months
Flexible Learning Pace
  • 2-3 hours per week
  • Regular certificate delivery
  • Open enrollment - start anytime
Start Now
What's included in both plans:
  • Full course access
  • Digital certificate
  • Course materials
All-Inclusive Pricing • No hidden fees or additional costs

Get course information

We'll send you detailed course information

Pay as a company

Request an invoice for your company to pay for this course.

Pay by Invoice

Earn a career certificate

Sample Certificate Background
EXECUTIVE DEVELOPMENT PROGRAMME IN PROGRAMMATIC ADVERTISING: DATA-DRIVEN
is awarded to
Learner Name
who has completed a programme at
UK School of Management (UKSM)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
SSB Logo

4.8
New Enrollment