Executive Development Programme in IP Marketing Strategy Development

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The Executive Development Programme in IP Marketing Strategy Development certificate course is a comprehensive program designed to meet the growing industry demand for professionals with expert knowledge in Intellectual Property (IP) marketing strategies. This course emphasizes the importance of IP for businesses, teaching learners how to leverage IP assets for competitive advantage and business growth.

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Through this program, learners will gain essential skills in IP valuation, licensing, and marketing, positioning them for career advancement in various industries including technology, law, and business development. By earning this certificate, professionals demonstrate their commitment to staying at the forefront of IP marketing strategies, making them invaluable assets to their organizations.

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Unit 1: Introduction to Intellectual Property (IP)
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Unit 2: IP Rights and Types of Intellectual Property
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Unit 3: IP Portfolio Management
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Unit 4: IP Valuation and Monetization Strategies
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Unit 5: IP Marketing Basics
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Unit 6: Developing an IP Marketing Plan
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Unit 7: Leveraging Social Media and Digital Marketing for IP Marketing
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Unit 8: Building and Protecting an IP Brand
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Unit 9: Legal Considerations in IP Marketing
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Unit 10: Measuring the Success of IP Marketing Efforts

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
EXECUTIVE DEVELOPMENT PROGRAMME IN IP MARKETING STRATEGY DEVELOPMENT
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
UK School of Management (UKSM)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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