Executive Development Programme in Display Ad Platform Optimization
-- viewing nowThe Executive Development Programme in Display Ad Platform Optimization is a certificate course designed to empower professionals with the skills necessary to optimize display ad platforms for maximum impact. In an era where digital advertising dominates marketing strategies, this programme is crucial for career advancement.
3,686+
Students enrolled
GBP £ 149
GBP £ 215
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Unit 1: Introduction to Display Ad Platform Optimization
• Unit 2: Understanding Display Ad Formats and Placements
• Unit 3: Targeting Strategies for Display Ad Campaigns
• Unit 4: Leveraging Data and Audience Segmentation
• Unit 5: Creative Best Practices for Display Ads
• Unit 6: Performance Metrics and KPIs in Display Advertising
• Unit 7: A/B Testing and Optimization Techniques
• Unit 8: Programmatic Advertising and Real-time Bidding
• Unit 9: Cross-device and Multi-channel Display Advertising
• Unit 10: Fraud Detection and Brand Safety Measures
Career Path