Executive Development Programme in Ad Targeting Strategies: AI-Powered

Name: Executive Development Programme in Ad Targeting Strategies: AI-Powered
Price: 149 GBP
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The Executive Development Programme in Ad Targeting Strategies: AI-Powered certificate course is a critical learning opportunity for professionals seeking to stay ahead in today's data-driven marketing landscape. This programme focuses on the essential skills needed to leverage AI technologies for effective ad targeting strategies, thereby maximizing campaign performance and ROI.

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AboutThisCourse

With the rapid growth of digital advertising, there is an increasing industry demand for professionals who can harness AI to optimize ad targeting. This course equips learners with these in-demand skills, empowering them to make informed, data-driven decisions that drive business growth and success. By completing this programme, learners will gain a comprehensive understanding of AI-powered ad targeting strategies, enabling them to advance their careers and make a significant impact in their organizations. By staying ahead of the curve in ad targeting strategies, professionals can help their companies thrive and ensure long-term success in an ever-evolving digital landscape.

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CourseDetails

• Unit 1: Introduction to Ad Targeting Strategies: AI-Powered

• Unit 2: Understanding AI & Machine Learning for Ad Targeting

• Unit 3: Data Analysis & Audience Segmentation

• Unit 4: AI-Driven Ad Targeting Platforms and Tools

• Unit 5: Predictive Analytics & Customer Journey Mapping

• Unit 6: AI-Powered Ad Retargeting

• Unit 7: Ethical Considerations in AI-Driven Ad Targeting

• Unit 8: Measuring Success: Metrics & KPIs for AI-Powered Ad Targeting

• Unit 9: Future Trends & Innovations in Ad Targeting

• Unit 10: Capstone Project: Developing an AI-Powered Ad Targeting Strategy

CareerPath

The AI-powered ad targeting strategies sector is rapidly growing, offering exciting opportunities for professionals. This 3D pie chart highlights some of the most in-demand roles in the UK and their respective market shares: 1. **AI Engineer (Ad Tech)**: With a 35% share, these professionals focus on developing and optimizing AI algorithms for ad targeting. 2. **Data Scientist (Advertising)**: These experts, taking up 25% of the market, apply data analysis techniques to better understand customer behavior and preferences. 3. **Marketing Analytics Manager**: This role, with a 20% share, manages teams responsible for analyzing marketing metrics and implementing data-driven strategies. 4. **Business Intelligence Developer**: These professionals, with a 15% share, design and build BI tools to provide valuable insights for ad targeting. 5. **Digital Marketing Specialist**: With a 5% share, these experts develop and execute digital marketing campaigns using AI-powered ad targeting tools. These roles are key to the success of AI-powered ad targeting strategies, and their demand is expected to grow as businesses continue to adopt automation and data-driven marketing approaches.

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ProficiencyEnglish
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FastTrack GBP £149

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StandardMode GBP £99

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TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN AD TARGETING STRATEGIES: AI-POWERED

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UK School of Management (UKSM)

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05 May 2025

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