Global Certificate in Advertising Compliance Framework

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The Global Certificate in Advertising Compliance Framework is a comprehensive course designed to meet the growing industry demand for professionals with a deep understanding of advertising compliance. This certification equips learners with the essential skills needed to navigate the complex world of advertising regulations, ensuring that marketing campaigns are not only effective but also compliant with laws and ethical guidelines.

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In today's digital age, the importance of advertising compliance cannot be overstated. With the ever-evolving landscape of marketing technologies and regulations, it's crucial for professionals to stay up-to-date on the latest compliance frameworks to protect their organizations from legal and financial risks. This course provides learners with a solid foundation in advertising compliance, making them valuable assets in any industry. By completing this course, learners will gain a deep understanding of advertising compliance principles, regulatory frameworks, and ethical considerations. They will also develop practical skills in areas such as risk assessment, policy development, and campaign monitoring. With this knowledge and expertise, learners will be well-positioned for career advancement in marketing, advertising, legal, and compliance roles.

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과정 세부사항

• Understanding Advertising Compliance: An overview of advertising compliance, its importance, and the consequences of non-compliance.
• Global Regulations in Advertising: A study of the major advertising regulations worldwide, including the FTC Act, EU Directives, and the ASCI Code.
• Advertising to Children: Exploring the unique considerations and regulations around advertising to children.
• Truth in Advertising: Understanding the principles of truth in advertising, and how to avoid deceptive practices.
• Data Privacy in Advertising: Examining the role of data privacy in advertising, and the regulations around data collection and usage.
• Digital Advertising Compliance: Exploring the specific compliance considerations for digital advertising, including online behavioral advertising and social media advertising.
• Compliance in Influencer Marketing: Understanding the regulations and best practices for influencer marketing.
• Monitoring and Enforcement: Learning how to monitor for compliance, and the enforcement actions that can be taken for non-compliance.
• Case Studies in Advertising Compliance: Analyzing real-world examples of advertising compliance successes and failures.

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