Certificate in Lean Sales Account Management Practices
-- ViewingNowThe Certificate in Lean Sales Account Management Practices is a comprehensive course designed to enhance your sales skills and maximize productivity. This program emphasizes the importance of Lean principles in managing sales accounts, enabling learners to streamline processes, eliminate waste, and boost efficiency.
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⢠Introduction to Lean Sales Account Management Practices: Overview of lean methodologies, sales account management, and the importance of integrating both. ⢠Lean Principles in Sales Account Management: Understanding and applying the core principles of lean (value, value stream, flow, pull, and perfection) in sales account management. ⢠Sales Account Management Process Improvement: Identifying and eliminating waste in sales processes, improving efficiency, and reducing costs. ⢠Customer Segmentation and Value Proposition: Techniques for segmenting customers, understanding their needs, and developing tailored value propositions. ⢠Sales Account Planning and Strategy: Creating effective sales account plans, setting targets, and developing growth strategies. ⢠Relationship Building in Sales Account Management: Strategies for building and maintaining strong relationships with key accounts, including communication, collaboration, and conflict resolution. ⢠Key Account Management Metrics and Analytics: Identifying and tracking key performance indicators (KPIs) in sales account management, using data to drive decision-making, and analyzing trends to optimize performance. ⢠Continuous Improvement in Sales Account Management: Implementing a culture of continuous improvement, conducting regular reviews and audits, and incorporating feedback into sales account management practices.
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