Executive Development Programme in IP Strategy for Corporations
-- ViewingNowThe Executive Development Programme in IP Strategy for Corporations is a certificate course designed to empower professionals with the necessary skills to manage and leverage intellectual property (IP) assets in today's knowledge-driven economy. In an era where intangible assets account for a significant portion of a corporation's value, understanding and implementing effective IP strategies is crucial for business growth and competitive advantage.
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โข Introduction to Intellectual Property (IP): Understanding the basics of IP, including patents, trademarks, copyrights, and trade secrets.
โข IP Portfolio Management: Strategies for building, maintaining, and leveraging a company's IP portfolio.
โข IP Monetization: Techniques for generating revenue from a company's IP, including licensing, sale, and enforcement.
โข IP Valuation: Methods for determining the value of a company's IP, including cost, market, and income approaches.
โข IP Strategy in M&A and Investment: The role of IP in mergers, acquisitions, and investment, including due diligence and negotiation strategies.
โข IP Litigation and Dispute Resolution: Understanding the legal process for resolving IP disputes, including litigation and alternative dispute resolution methods.
โข Open Innovation and Collaboration: Strategies for collaborating with external partners to leverage IP and drive innovation.
โข IP Trends and Future Developments: Staying up-to-date on the latest trends and developments in IP, including new technologies and legislative changes.
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