Global Certificate in Trademark Management Principles: Results-Oriented
-- ViewingNowThe Global Certificate in Trademark Management Principles is a results-oriented certificate course, tailored to equip learners with essential skills for career advancement in intellectual property rights. This program emphasizes the importance of trademark management in today's knowledge-driven economy.
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โข Trademark Search and Clearance: Understanding the importance of comprehensive trademark searches to ensure the uniqueness and registrability of a trademark.
โข Trademark Registration: Navigating the trademark registration process, including application filing, examination, and issuance.
โข Trademark Protection: Implementing strategies to protect and enforce trademark rights, including monitoring, cease and desist letters, and litigation.
โข Trademark Licensing and Assignment: Understanding the legal and business aspects of trademark licensing and assignment, including negotiating and drafting agreements.
โข Trademark Portfolio Management: Developing and implementing strategies for managing a trademark portfolio, including maintaining records, monitoring renewals, and conducting periodic audits.
โข Trademark Infringement Analysis: Evaluating potential trademark infringement claims, including assessing the likelihood of confusion, strength of the mark, and defenses.
โข Trademark International Registration: Exploring options for international trademark protection, including the Madrid System and national trademark applications.
โข Trademark Renewal and Maintenance: Understanding the requirements for maintaining trademark registrations, including renewals, affidavits of use, and responding to office actions.
โข Trademark Valuation: Learning how to value trademarks for financial reporting, mergers and acquisitions, and licensing.
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