Advanced Certificate in CRM for Modern Marketing

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The Advanced Certificate in CRM for Modern Marketing is a comprehensive course that equips learners with essential skills to excel in today's data-driven marketing landscape. This certificate course highlights the importance of Customer Relationship Management (CRM) in modern marketing strategies, emphasizing the use of data-driven insights to drive customer engagement and loyalty.

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In an era where personalized customer experiences are paramount, this course is in high demand across industries. Learners will gain hands-on experience with CRM tools and technologies, understanding how to leverage data analytics, AI, and machine learning to optimize marketing efforts. By completing this course, learners will be able to demonstrate a deep understanding of CRM best practices, customer journey mapping, and marketing automation. These skills are essential for career advancement in marketing, sales, and customer success roles, providing a competitive edge in the job market.

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ใ‚ณใƒผใ‚น่ฉณ็ดฐ

โ€ข Unit 1: Introduction to CRM for Modern Marketing
โ€ข Unit 2: CRM Strategy and Implementation
โ€ข Unit 3: Customer Segmentation and Targeting
โ€ข Unit 4: Data-Driven Marketing and CRM Analytics
โ€ข Unit 5: Multi-Channel CRM and Customer Engagement
โ€ข Unit 6: CRM and Social Media Marketing
โ€ข Unit 7: Personalization and Automation in CRM
โ€ข Unit 8: Mobile CRM and Location-Based Marketing
โ€ข Unit 9: CRM Integration with Marketing Automation Tools
โ€ข Unit 10: Measuring CRM Success and Continuous Improvement

ใ‚ญใƒฃใƒชใ‚ขใƒ‘ใ‚น

The Advanced Certificate in CRM for Modern Marketing equips learners with in-demand skills for CRM roles, such as CRM Managers, Analysts, Developers, Marketing Specialists, and Consultants. This section features a 3D pie chart representing the job market trends in the UK. The data highlights the percentage of professionals in each role, emphasizing the growing demand for CRM expertise. The transparent background and responsive design ensure a seamless integration into any web page, accommodating various screen sizes.

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ใ‚ณใƒผใ‚นใ‚’ๅฎŒไบ†ใ™ใ‚‹ใฎใซใฉใ‚Œใใ‚‰ใ„ๆ™‚้–“ใŒใ‹ใ‹ใ‚Šใพใ™ใ‹๏ผŸ

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ใ„ใคใ‚ณใƒผใ‚นใ‚’้–‹ๅง‹ใงใใพใ™ใ‹๏ผŸ

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ใ‚ตใƒณใƒ—ใƒซ่จผๆ˜Žๆ›ธใฎ่ƒŒๆ™ฏ
ADVANCED CERTIFICATE IN CRM FOR MODERN MARKETING
ใซๆŽˆไธŽใ•ใ‚Œใพใ™
ๅญฆ็ฟ’่€…ๅ
ใงใƒ—ใƒญใ‚ฐใƒฉใƒ ใ‚’ๅฎŒไบ†ใ—ใŸไบบ
UK School of Management (UKSM)
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05 May 2025
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