Advanced Certificate in Display Ad Campaigns: Strategic Planning
-- viendo ahoraThe Advanced Certificate in Display Ad Campaigns: Strategic Planning is a crucial course for professionals seeking expertise in digital marketing. With the rapid growth of online businesses, the demand for strategic display ad campaigns has surged, making this certificate highly relevant.
2.767+
Students enrolled
GBP £ 149
GBP £ 215
Save 44% with our special offer
Acerca de este curso
HundredPercentOnline
LearnFromAnywhere
ShareableCertificate
AddToLinkedIn
TwoMonthsToComplete
AtTwoThreeHoursAWeek
StartAnytime
Sin período de espera
Detalles del Curso
• Unit 1: Introduction to Display Ad Campaigns: Understanding the basics of display ad campaigns, including their purpose, benefits, and best practices.
• Unit 2: Strategic Planning for Display Ad Campaigns: Learning how to develop a comprehensive strategy for display ad campaigns, including setting goals, identifying targets, and selecting the right channels and tactics.
• Unit 3: Understanding Display Ad Formats: Exploring different display ad formats, such as banner ads, rich media ads, and native ads, and their respective strengths and weaknesses.
• Unit 4: Audience Segmentation and Targeting: Discovering how to segment audiences based on demographics, interests, and behaviors, and how to target them effectively with display ads.
• Unit 5: Creative Development for Display Ads: Understanding the principles of effective creative development for display ads, including copywriting, design, and branding.
• Unit 6: Display Ad Campaign Management: Learning how to manage display ad campaigns, including setting budgets, monitoring performance, and optimizing campaigns for better results.
• Unit 7: Measuring Display Ad Campaign Success: Exploring different metrics for measuring the success of display ad campaigns, such as click-through rates, conversion rates, and return on investment.
• Unit 8: Advanced Display Ad Campaign Tactics: Delving into advanced tactics for display ad campaigns, such as programmatic advertising, retargeting, and attribution modeling.
• Unit 9: Case Studies in Display Ad Campaigns: Examining real-world examples of successful display ad campaigns, and analyzing the strategies and tactics that led to their success.
• Unit 10: Future Trends in Display Ad Campaigns: Exploring emerging trends and technologies in display ad campaigns, and how to leverage them for maximum impact.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
Por qué la gente nos elige para su carrera
Cargando reseñas...
Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
Obtener información del curso
Obtener un certificado de carrera
